| Fixed East ( Modified version of the erstwhile regular NP) |
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| Submission Guidelines |
Please read Submission Guidelines before proceeding. |
| Dimension of SWF |
350x200 pixels
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| Format |
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| Flash File size |
Not more than 30kb. |
| Close Button |
Not required |
| Alternate Image for FLASH banner |
Alternate GIF/JPGs of 350x200 pixels is required for browser without FLASH player. The file size of 350x200 pixels cannot exceed 20kb
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| Animation limitation |
The playtime length of the animation should be between 12-15 seconds. Looping not allowed. You can add a replay button instead.
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| Frame Rate |
The frame rate for this ad unit may not exceed 12 frames per second. |
| ClickTAG |
All FLASH banners require a clickTAG. For ALL Flash banners a click TAG command on the button layer is required as shown below:
on (release)
{
getURL(clickTAG);
}
The clickTAG button should be on the topmost layer.
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| FLASH Version |
Yahoo! allows FLASH versions 5 only
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Submission Guidelines |
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Ads must conform to specifications outlined herein. Elements not meeting specifications will be returned for revision, which may delay the launch date. |
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Creatives submission must include the following: |
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1) Yahoo! Insertion Order number
2) Creatives/Banners
i. No spaces in between the banner title name. If required, use '_' (underscore) and not '-' (hyphen). Use only small letters instead of caps.
ii. FLASH banners must have the same title names as their GIF/JPEG backup files. Banner title names are not to be repeated.
iii. Example: yahoo_728x90_19mar04.swf /
yahoo_728x90_19mar04.gif
iv. Black border needs to be added on all the banner creatives - gif and swf
3) Linking URL: Site must be live before campaign starts. It must be domain name based and cannot be IP an address (i.e., http://207.123.456.78 ) getURL("javascript:swfAction('close')");
4) CLOSE button mandatory. please make sure to add this command on the button: getURL("javascript:swfAction('close')");
5) The last frame of the animation must include the following code in action scripting stop();
6) The actions layer contains an action in the last frame getURL("javascript:swfAction('done')");,
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Creatives Material Deadline for
India:- |
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- Standard (non-rich media - GIF/JPG and FLASH) are
2 working days prior to start date
- Dhtml and Rich media is 4 working days prior to start
date
- Front Page ads are min 4 working days prior to start
date
- Banner ads leading to content/ promotion/ data
collection pages on Yahoo! or client server need to be
reviewed by the legal team, hence require a 4
working days lead time prior to start date.
- Please submit creatives before 4.00 p.m.
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Macromedia FLASH Player Statistics: |
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Macromedia FLASH Player is the world's most pervasive software platform, used by over 1 million professionals and reaching 98% of Internet-enabled desktops worldwide, as well as, a wide range of devices. |
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