| Rollover AD |
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download specs in PDF |
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| - Complete Rollover AD |
| - Partial Rollover AD |
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| Complete Rollover AD |
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When the mouse moves over the super banner (standard super area of 728x90) the banner drops down to extend its dimensions to 728x400. |
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| Submission Guidelines |
Please read Submission Guidelines before proceeding. |
| Dimension |
728x90 extending to 728x400 pixels |
| Format |
FLASH (version 5 & 6 ONLY) |
| File size |
Not more than 30kb. |
| Alternate Image for FLASH banner |
Alternate GIF/JPGs of 728x90 pixels is required for browser without FLASH player. The File size cannot exceed 20 kb |
| Special mention |
The ad can continue to stay in the “extended state” till such time the mouse stays over the 728x90 OR 728x400 area. Once the mouse moves out of the designated area, the ad will shrink back to the normal 728x90 dimensions. The ENTIRE ad will be clickable. The 728x90 as well as the 728x400 area must be clickable and must posses the clickTAG button as per the Y! specs. |
| Frame Rate |
The frame rate for this ad unit may not exceed12 frames per second. |
| ClickTAG |
All FLASH banners require a clickTAG. For ALL Flash banners a click TAG command on the button layer is required as shown below:
on (release){
GetURL (clickTAG);
}
The clickTAG button should be on the topmost layer. |
| Close button |
No close button. |
| FLASH Version |
Yahoo! allows FLASH versions 5 & 6 only |
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Submission Guidelines |
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Ads must conform to specifications outlined herein. Elements not meeting specifications will be returned for revision, which may delay the launch date. |
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Creatives submission must include the following: |
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1) Yahoo! Insertion Order number |
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2) Creatives / Banners |
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i. No spaces in between the banner title name. If required, use '_' (underscore) and not '-' (hyphen). Use only small letters instead of caps. |
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ii. FLASH banners must have the same title names as their GIF/JPEG backup files. Banner title names are not to be repeated. |
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iii. Example: yahoo_728x90_19mar04.swf /
yahoo_728x90_19mar04.gif |
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iv. Black border needs to be added on all the banner creatives - gif and swf |
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3) Linking URL: Site must be live before campaign starts. It must be domain name based and cannot be IP an address (i.e., http://207.123.456.78 ) |
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4) The last frame of the animation must include the following code in action scripting stop(); |
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5) CLICK TAG BUTTON LAYER mandatory and must be the topmost layer. |
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Creatives Material Deadline for India:- |
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- Standard (non-rich media - GIF/JPG and FLASH) are
2 working days prior to start date
- Dhtml and Rich media is 4 working days prior to start
date
- Front Page ads are min 4 working days prior to start
date
- Banner ads leading to content/ promotion/ data
collection pages on Yahoo! or client
server need to be
reviewed by the legal team, hence require a 4
working days lead time
prior to start date.
- Please submit creatives before 4.00 p.m.
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Macromedia FLASH Player Statistics: |
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Macromedia FLASH Player is the world's most pervasive software platform, used by over 1 million professionals and reaching 98% of Internet-enabled desktops worldwide, as well as, a wide range of devices. |
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| Partial Rollover AD |
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The 728x90 area of the ad can contain more than one message and each message can have its own drop down. When the mouse moves over the super banner (standard super area of 728x90) the banner drops down to extend its dimensions. |
| |
| Submission Guidelines |
Please read Submission Guidelines before proceeding. |
| Dimension |
728x90 dropping down to a dimension that is suitable to the message of the ad but within 728x400 pixels |
| Format |
FLASH (version 5 & 6 ONLY) |
| File size |
Not more than 30kb. |
| Alternate Image for FLASH banner |
Alternate GIF/JPGs of 728x90 pixels is required for browser without FLASH player. The File size cannot exceed 20 kb |
| Special mention |
The ad will initially be displayed in the 728x90 dimensions, when the mouse cursor moves over this area of the ad, the ad will institute a drop down motion and extend its dimensions. The ad will extend its dimensions from 728x90 ONLY when the mouse cursor moves over the ad (728x90). The ad can continue to stay in the “extended state” till such time the mouse stays over the extended state and the specific part of the ad that institutes its respective drop down. Once the mouse moves out of the designated area, the ad will shrink back to the normal 728x90 dimensions. The ENTIRE ad will be clickable. The 728x90 as well as the 728x400 area must be clickable and must posses the clickTAG button as per the Y! specs. |
| Frame Rate |
The frame rate for this ad unit may not exceed 12 frames per second. |
| ClickTAG |
All FLASH banners require a clickTAG. For ALL Flash banners a click TAG command on the button layer is required as shown below:
on (release){
GetURL (clickTAG);
}
The clickTAG button should be on the topmost layer. |
| Close button |
No close button. |
| FLASH Version |
Yahoo! allows FLASH versions 5 & 6 only |
|
|
| |
Submission Guidelines |
|
| |
Ads must conform to specifications outlined herein. Elements not meeting specifications will be returned for revision, which may delay the launch date.
|
|
| |
Creatives submission must include the following: |
|
| |
1) Yahoo! Insertion Order number |
| |
| |
2) Creatives / Banners |
| |
| |
i. No spaces in between the banner title name. If required, use '_' (underscore) and not '-' (hyphen). Use only small letters instead of caps. |
| |
| |
ii. FLASH banners must have the same title names as their GIF/JPEG backup files. Banner title names are not to be repeated.
|
| |
| |
iii. Example: yahoo_728x90_19mar04.swf /
yahoo_728x90_19mar04.gif |
| |
| |
iv. Black border needs to be added on all the banner creatives - gif and swf |
| |
| |
3) Linking URL: Site must be live before campaign starts. It must be domain name based and cannot be IP an address (i.e., http://207.123.456.78 ) |
| |
|
| |
4) The last frame of the animation must include the following code in action scripting stop(); |
| |
|
| |
5) CLICK TAG BUTTON LAYER mandatory and must be the topmost layer. |
| |
|
|
| |
Creatives Material Deadline for India:- |
|
| |
- Standard (non-rich media - GIF/JPG and FLASH) are
2 working days prior to start date
- Dhtml and Rich media is 4 working days prior to start
date
- Front Page ads are min 4 working days prior to start
date
- Banner ads leading to content/ promotion/ data
collection pages on Yahoo! or client
server need to be
reviewed by the legal team, hence require a 4
working days lead time
prior to start date.
- Please submit creatives before 4.00 p.m.
|
|
|
| |
Macromedia FLASH Player Statistics: |
|
| |
Macromedia FLASH Player is the world's most pervasive software platform, used by over 1 million professionals and reaching 98% of Internet-enabled desktops worldwide, as well as, a wide range of devices. |
| |
|
| |
|
| |
<< top |
