| Co-Branded Mantle |
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| Submission Guidelines |
Please read Submission Guidelines before proceeding. |
| Dimension |
150 x 120 pixels |
| Format |
GIF/JPEG
FLASH
HTML (see table below) |
| File size |
12kb for FLASH Banner
8kb for GIF/JPEG Banner |
| Alternate Image for FLASH banner |
An alternate GIF/JPG of 150x120 pixels is required for browser without FLASH player. File size cannot exceed 8kb. |
| Animation Limitation |
10-12 sec. Limit.
It can loop. |
| Frame Rate |
The frame rate for this ad unit may not exceed 18 frames per second. 12 frames per second is preferred. |
| ClickTAG |
All FLASH banners require a clickTAG. For ALL Flash banners a click TAG command on the button layer is required as shown below:
on (release){
GetURL (clickTAG);
}
The clickTAG button should be on the topmost layer. |
| HTML |
HTML code cannot exceed 3kb.
1 image maximum. Total file size of image cannot exceed 20k. |
| FLASH Version |
Yahoo! allows FLASH versions 5 , 6 and 7 only. |
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Submission Guidelines |
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Ads must conform to specifications outlined herein. Elements not meeting specifications will be returned for revision, which may delay the launch date. |
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Creatives submission must include the following: |
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1) Yahoo! Insertion Order number |
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2) Creatives / Banners |
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i. No spaces in between the banner title name. If required, use '_' (underscore) and not '-' (hyphen). Use only small letters instead of caps. |
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ii. Flash banners must have the same title names as their gif/jpeg backup files. Banner title names are not to be repeated.
Example: yahoo_728x90_19mar04.swf /
yahoo_728x90_19mar04.gif |
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iii. Black border needs to be added on all the banner creatives – gif and swf |
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3) Linking URL: Site must be live before campaign starts. It must be domain name based and cannot be an IP address (i.e., http://207.123.456.78 ) |
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Creatives Material Deadline for India:- |
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- Standard (non-rich media - GIF/JPG and FLASH) are
2 working days prior to start date
- Dhtml and Rich media is 4 working days prior to start
date
- Front Page ads are min 4 working days prior to start
date
- Banner ads leading to content/ promotion/ data
collection pages on Yahoo! or client
server need to be
reviewed by the legal team, hence require a 4
working days lead time
prior to start date.
- Please submit creatives before 4.00 p.m.
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Macromedia FLASH Player Statistics: |
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Macromedia FLASH Player is the world's most pervasive software platform, used by over 1 million professionals and reaching 98% of Internet-enabled desktops worldwide, as well as, a wide range of devices. |
