| Peel Back |
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download specs in PDF |
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| Dimension |
940x940 pixels |
| Format |
FLASH - version 5
only
HTML (see table below) |
| File size |
Not
more than 30kb. |
| Alternate Image for FLASH banner |
An alternate GIF/JPG of 300x100 pixels is required for browser without FLASH player.
File size cannot exceed 8kb.
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| Animation limitation |
The playtime length of the animation cannot be longer than 5 seconds in duration. |
| Sound |
Animation must not include any music or sound, unless it is user initiated. |
| Frame Rate |
The frame rate for this ad unit may not exceed 12 frames per second.
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| ClickTAG |
All FLASH banners require a clickTAG. For ALL Flash banners a click TAG command on the button layer is required as shown below:
on (release){
GetURL (clickTAG);
}
The clickTAG button should be on the topmost layer. |
| Close Button |
Please include a mandatory close button, please make sure to add this command on the button : getURL("javascript:swfAction('close')"); |
| FLASH Version |
Yahoo! allows FLASH versions 5 only |
| HTML |
- HTML code cannot exceed 3kb.
- 1 image maximum. Total file size of image cannot exceed 20k. |
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Submission Guidelines |
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Ads must conform to specifications outlined herein. Elements not meeting specifications will be returned for revision, which may delay the launch date. |
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Creatives submission must include the following: |
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1) Yahoo! Insertion Order number |
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2) Creatives/Banners |
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i. No spaces in between the banner title name. If required, use '_' (underscore) and not '-' (hyphen). Use only small letters instead of caps |
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ii. FLASH banners must have the same title names as their GIF/JPEG backup files. Banner title names are not to be repeated. |
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iii. Example : yahoo_728x90_19mar04.swf /
yahoo_728x90_19mar04.gif |
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iv. Black border needs to be added on the gif backup – 300x100
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3) Linking URL: Site must be live before campaign starts. It must be domain name based and cannot be IP an address (i.e., http://207.123.456.78 ) |
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4) CLOSE button mandatory. please make sure to add this command on the button: getURL("javascript:swfAction('close')"); |
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5) REPLAY button mandatory. |
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6) The last frame of the animation must include the following code in action scripting stop(); |
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7) The actions layer contains an action in the last frame getURL("javascript:swfAction('done')");, |
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8) We require a “Close” button on the Flash banner when the animation plays so that the user has an option to stop the animation and display GIF. The Close button must appear when animation starts until the end of the last frame. It should be highly visible and should reside within the 940x940 area of the flash banner and it MUST have the following actionscript: getURL("javascript:swfAction('close')");
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Creatives Material Deadline for
India:- |
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- Standard (non-rich media - GIF/JPG and FLASH) are
2 working days prior to start date
- Dhtml and Rich media is 4 working days prior to start
date
- Front Page ads are min 4 working days prior to start
date
- Banner ads leading to content/ promotion/ data
collection pages on Yahoo! or client
server need to be
reviewed by the legal team, hence require a 4
working days lead time
prior to start date.
- Please submit creatives before 4.00 p.m.
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Macromedia FLASH Player Statistics: |
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Macromedia FLASH Player is the world's most pervasive software platform, used by over 1 million professionals and reaching 98% of Internet-enabled desktops worldwide, as well as, a wide range of devices. |
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